
People, Places and Partnerships:
Keys to Success
National Extension Tourism
Conference 2004
(NET 2004)
Sept. 27-30, 2004
Kissimmee, Florida
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TexBox Tourism & Community Network Project a Joint Endeavor Between the Texas Department of Transportation & Texas A&M University
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Speaker: |
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Andy Skadberg
Assistant Professor, Extension Specialist
Dept. of Recreation, Park & Tourism Sciences
Texas A&M University
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Description:
Learning Objectives/Delivery/Evaluation:
Presentation attendees will understand what the TexBox pilot project
involves and the overall deployment strategy. The presentation will
be a Powerpoint slide show. Questions and feedback will be solicited
after the presentation.
What is the TexBox Tourism & Community
Network Project?
The TexBox Tourism & Community Network Project (TexBox Network)
is a network of free-standing kiosks being installed at Texas Department
of Transportation Safety Rest Areas and Travel information Centers
in Texas. TexBoxes provide important travel information and services
to the traveling public. The TexBox Network also creates numerous
additional benefits, a few include:
- A
new "marketing" venue for rural communities and businesses
interested in growing tourism in their area
- Hubs
for regional and community collaboration and networking
- Valuable capabilities to link
and disseminate critical emergency/medical services to rural
areas
- A system to capture critical
information about the traveling public, their activities,
preferences and feedback
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This TexBox project developed out of
the Texas Cooperative Extension and addresses major issues for rural
tourism development that have been identified by our constituents.
Purpose: The purpose of the TexBox Network
is to provide:
- A complete "package" of answers
to questions that traveler's might have, and
- Customized information about
the places they are traveling through. For the State of
Texas, the intent of the TexBox Network is to be better
hosts to our visitors and do a better job of "Marketing
Texas".
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Traveler's characteristics are changing
and "customers" are technology savvy. The TexBox Network can fulfill
the demands of this changing audience, answer their questions while
also addressing several other important issues that are facing the
tourism industry, communities, and citizens in the State. |
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