General Session

• Dave Kohl, Virginia Polytechnic Institute and State University
  
• Greg Taylor, Texas Cooperative Extension, Texas A&M University System

Marketing
= Assessing the Market
= Market Research
= Advertising
= E-Commerce Strategies

• Kent Wolfe, University of Georgia
  
  • PowerPoint Presentation
    
• John Toman, University of Tennessee
  
• Beth Duncan, Mississippi State University

Financials
= Creating a Financial Plan
= Understanding/Analysis of Financial Statements
= Making Business Decision from Financial Statements
= Understanding Financial Ratios
= Pricing

• Richard Outcalt and Patricia Johnson, Outcalt & Johnson: Retail Strategists, LLC
  
  • Part 1: Building a Platform for Financial Planning
    
  • Part 2: Inventory Turnover and Open-To-Buy
    
  • Part 3: Creating an Indespensable Cash Flow Format
    
  • Part 4: Directing the Retail Strata:G® Planner
• Greg Passewitz, Ohio State University

Business Operations
= Developing a Business Plan
= Developing Partnerships

• Alan Barefield, Southern Rural Development Center, and Jim McConnon, University of Maine
  • Writing a Business Plan (Chapter 6 - Ca$hing in on Business Opportunities)
  • Developing A Business Plan
  • Developing A Business PlanPart Deux
    
• Betty Emarita, IACED, and Patricia Harris, Cobb Microenterprise Center

Customer Service

• Patty Rai Smith, University of Kentucky, and Barbara Cunningham, University Outreach & Extension/Missouri Small Business Development Center
  • Gaining the Customer Satisfaction Edge (Chapter 13 - Ca$hing in on Business Opportunities)
  • How to Create a Customer Service Plan
  • Customer Service