Information for Instructors

Need a Community Plan??

"Targeted Economic Development: Providing CARE for Healthy Communities"

By Mike D. Woods, Oklahoma State University

Purpose/Objectives:
The general purpose of this module is to provide an introduction and overview to options available for communities wishing to diversify and enhance the local economic base.

Specific objectives include the following...

  1. Understand what economic development is and note the broader picture of a "healthy community" including equity and environmental concerns.
  2. Identify sources of jobs and income for the local economy including strategies such as creation, attraction, retention and expansion.
  3. Approach economic development with a broader strategic planning philosophy to increase chances for success.

Time Required:
This module can generally be presented in a 1.5 to 2 hour setting. Be sure to allow time for questions and discussions.

Equipment/Materials Needed:
A comfortable workshop setting is desired. Arrange the tables/chairs as best you can to enhance discussion and face-to-face interaction. Sometimes a classroom setting is all you have and that will work as well.

Specific equipment and equipment needs include:

  • Powerpoint projector and computer
  • Overhead projector (alternative to powerpoint)
  • Screen
  • Easel and flipchart
  • Markers for flip chart

Directions/Training Tips:
Be aware your audience will have a varied background when it comes to economic development. Some will be knowledgeable and experienced while others will be novices. The intent of this module is to bring everyone "up to speed" so all are thinking of economic development in the same way.

  • Tell those with experience you are going to review a bit and don't worry if they have heard some of this
  • Explain this is a starting point and specifics will come later.
  • If you build a strong foundation with the CARE model, specific actions steps will make more sense in future sessions.
  • Utilize the powerpoint presentation (visuals) and the handouts to work through the options for local economic development.

Visuals:
A powerpoint presentation is included with this module. The powerpoint presentation is consistent with the handout and a toolkit which are also part of this module.

Handout:
A handout is provided to accompany this module. The key points to be covered are included in the handout.

Going Further:
A Toolkit is also included with this module. The toolkit includes survey forms and checklists which you may want to utilize when working with a community.

Additional Reading:
Refer to several useful websites for additional reading and resource materials.

http://www.srdc.msstate.edu/ - The Southern Rural Development Center website. Includes "Rural Development Research and Educational Resources" on economic development and other topics.

http://www.rd.okstate.edu/ - The rural development website for the Oklahoma Cooperative Extension Service. Includes programs, publications, links, and data on community economic development and other topics.