The National e-Commerce Extension Initiative
Southern Rural Development Center
Helping Artisans Reach Global Markets
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General Overview
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Facilitation Tools
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  menu_item Content of the Educator
      Guide

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      menu_item Organizing Workshops
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      menu_item Kinds of Artisans
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      menu_item Effective Workshops
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      menu_item Content of Lessons
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  menu_item Module 1: Why
      E-commerce is Important

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  menu_item Module 2: Technology
      and the Artisan Business

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  menu_item Module 3: The
      Importance of Marketing

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  menu_item Module 4: Tools,
      Techniques, and Special
      Considerations

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  menu_item Evaluation
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Learning Lesson
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Content of lessons (say and do)

The lessons are arranged in a SAY and DO format in the instructors guide with an accompanying PowerPoint presentation. The information to be taught is in the left column, while the action to demonstrate or the experience is in the right column. The title of the module indicates the general topic. Each module lists a set of objectives for that module, followed by the content. Objective content is listed parallel to each activity. The PowerPoint content is not a mirror image of the written content; rather it contains the visual highlights, while the narrative (SAY section) contains the concepts and wording to teach/explain them. The PowerPoint also may contain active links to Web sites that illustrate concepts being taught. Activities: Participants will gain valuable experience visiting Web sites on the PowerPoint slides. Allow participants 10-20 minutes for activities that involve searching and note taking.


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Web site and all contents © Copyright SRDC 2009, All rights reserved.
CSREES These materials were developed as part of the Southern Rural Development Center’s National e-Commerce Extension Initiative. They are based upon work supported by the Cooperative State Research, Education, and Extension Service, U.S. Department of Agriculture, under Award No. 2005-45064-03212

Any opinions, findings, conclusions, or recommendations expressed in this publication are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture or the Southern Rural Development Center.