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General Overview
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Content of the Educator
Guide
Organizing Workshops
Kinds of Artisans
Effective Workshops
Content of Lessons
Module 1: Why
E-commerce is Important
Module 2: Technology
and the Artisan Business
Module 3: The
Importance of Marketing
Module 4: Tools,
Techniques, and Special
Considerations
Evaluation
Learning Lesson
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Module 1 Resources
PowerPoint Presentation
Presentation Notes
Module 1: Why E-commerce is Important
Module Learning Objectives:
Defines keywords
Highlights artisan creativity
Reviews the economic contributions of Artisans
Allows time for online searches
Review successful artisan Web sites.
Discusses marketing techniques
Talks about the importance of location
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Web site and all contents
© Copyright
SRDC
2009, All rights reserved.
These materials were developed as part of the Southern Rural Development Center’s National e-Commerce Extension Initiative. They are based upon work supported by the
Cooperative State Research, Education, and Extension Service, U.S. Department of Agriculture
, under Award No. 2005-45064-03212
Any opinions, findings, conclusions, or recommendations expressed in this publication are those of the author(s) and do not necessarily reflect the view of the U.S. Department of Agriculture or the Southern Rural Development Center.