Module Summary
Developing a business website can take time, but will be a rewarding experience when you have a completed product. Start by registering a domain name. This is usually your business's name or something that is easily connectable to your business. Spend some time determining your content and developing a good design. Create something attractive, but don't become so enamored by fancy designs and features (such as animations) that you forget to include the most essential business information; address, phone number, email, contact person. Ask others to preview your website and provide feedback to improve the design and flow of the pages and information. Finally, don't be afraid to hire assistance if needed. Developing a website is not something that you need to do on your own.
Website monitoring is essential to determining how best to update and improve your business's website. Utilizing a web log analyzer program will assist you in monitoring the visits and traffic flow to your website. Find and utilize a software program to help you determine how to update and improve your site. Make sure to keep your updates timely. Old or incorrect information will quickly turn people away. Feedback forms are an excellent tool for allowing site visitors to inform you about site problems. Website maintenance should be a routine task. Don't wait for traffic to dramatically decline before fixing problems.